Dad was the guitarist in a Taiwanese punk band and worked in denim and footwear. Mom, a graduate of Bunka, trained in the studio of Karl Lagerfeld and worked in fashion textiles between NYC and Tokyo. I work in advertising and marketing! Somehow I think this is the next best thing.
I have a decade of integrated production experience leading 360 campaigns across web and social/digital content, print/OOH, experiential, interactive, broadcast/radio, and custom product.
I’ve led projects under large ($1MM+) and small scopes, domestically and internationally. I’ve produced shoots and on-site fabrications in Mexico, Germany, Ireland, Italy, Japan, and a dozen cities across the United States.
I'm a problem solver who keeps things moving, on time and on budget, with an eye for top notch creative.
I’m fluent in Mandarin Chinese and enjoy speaking in it whenever I have the chance. Currently at and have not been updating this portfolio since 2021.
Hit me up with interesting stuff at phbchao@gmail.com
previous clients: adidas, national geographic, l’oréal, NY lottery, hyatt hotels, and more.